On Friday, the New York Times reported that Apple (AAPL.O) has begun talks with major news and publishing organizations in the last few weeks, seeking permission to utilize their content in “the company’s development of generative artificial intelligence systems.”
Citing sources familiar with the matter, the article states that the iPhone manufacturer has considered licensing the news archives for “at least $50 million over multiple years.
According to the New York Times, Apple contacted Condé Nast, publisher of Vogue and the New Yorker, NBC News, and IAC, which owns People, the Daily Beast, and Better Homes and Gardens. Not all of the publishers that Apple approached were enthusiastic about the overture.
The tech industry has been aggressively investing in the integration of generative AI. On the other hand, Apple has employed the technology to enhance basic tasks in its latest devices.
In October, Apple also released new MacBook Pro and iMac machines, as well as three new CPUs to power them, emphasizing that “they can be utilized by artificial intelligence researchers, whose chatbots and other creations are frequently limited by how much data can be held in the computer’s memory.”
